BUSINESS PROFILE
Business Name: Genuine Keys is a brand and domain owned by “Legendary Corporation”
Website: genuinekeys.in
Industry: E-commerce/Digital Products
Location: India
Founded: 2018
MISSION STATEMENT:
To provide authentic and affordable digital products, ensuring customers receive genuine software keys and licenses while delivering exceptional customer service.
VISION:
To be the leading provider of digital software licenses in India, known for our commitment to authenticity, quality, and customer satisfaction.
CORE VALUES:
- Integrity: We guarantee that all products sold are genuine and licensed.
- Customer-Centricity: Our customers’ needs drive our business decisions.
- Innovation: We continuously seek to improve our offerings and user experience.
- Accessibility: Providing affordable access to essential digital tools for everyone.
BUSINESS MODEL
- Product Offering:
Genuine Keys specializes in digital licenses and software keys for a variety of products, including:
- Operating systems (e.g., Windows, macOS)
- Office suites (e.g., Microsoft Office, Adobe Creative Suite)
- Antivirus software
- Gaming keys (e.g., Steam, Origin)
- Target Market:
- Individuals looking for affordable software solutions.
- Small and medium-sized businesses needing licensed software.
- Students seeking discounts on educational software.
- Sales Channels:
- Website: Main platform for direct sales, featuring an easy-to-navigate interface and secure payment options.
- Affiliate Marketing: Collaborations with tech bloggers and influencers to promote products.
- Social Media: Engaging potential customers through targeted ads and content on platforms like Facebook, Instagram, and LinkedIn.
- Revenue Streams:
- Direct sales of digital licenses.
- Subscription services for regular software updates or additional features.
- Affiliate commissions from partner sales.
- Marketing Strategy:
- SEO Optimization: Enhancing website visibility through targeted keywords.
- Content Marketing: Creating blog posts, guides, and tutorials related to software usage.
- Email Campaigns: Sending newsletters with promotions, new arrivals, and customer testimonials.
- Customer Support:
- 24/7 customer service via email.
- Live chat, support service 12 to 08 pm Monday to Saturday
- Phone support available to B2B partners
- Comprehensive FAQs and user guides to assist customers.
- Compliance and Security:
- Adherence to software licensing regulations.
- Secure payment gateways to protect customer information.
- Regular audits to ensure product authenticity.
CONCLUSION
Genuine Keys (https://genuinekeys.in/) aims to simplify the process of acquiring genuine digital software, prioritizing customer trust and satisfaction. Through a robust business model and effective marketing strategies, the company positions itself as a reliable source for digital products in the Indian market.